EU Compliance · Built for Indian Exporters

Your EU buyers are asking.
Are you ready to answer?

ESPR is already law. The ban on destruction of unsold textiles hits large enterprises on July 19, 2026. Digital Product Passports are coming. Criyan is being built to help Indian apparel exporters get ahead of it — not scramble when a buyer asks.

Share your experience — 15 mins
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The Problem
01
Buyers are asking for data you don't have systems to produce
GOTS certificates, material traceability, carbon disclosures, unsold inventory reports — EU buyers are demanding documentation that most Indian exporters still manage on WhatsApp and Excel.
02
The regulations are already in force — not coming someday
ESPR entered into force July 2024. The Green Claims Directive is tightening what you can say to EU buyers. The July 2026 deadline is weeks away. This is no longer a future problem.
03
Existing tools are built for EU brands, not Indian exporters
Tools like TrusTrace and Carbonfact cost $20,000+ per year and are designed for large European fashion brands — not a 50-person exporter in Tirupur or Ludhiana.
04
The cost of getting it wrong is a lost buyer relationship
Exporters are quietly losing EU buyers over documentation gaps without fully understanding why. One missed compliance request can end a relationship worth crores.
9,000+
AEPC-registered apparel
exporters in India
July '26
EU ban on destruction of
unsold textiles — weeks away
$20K+
Annual cost of existing tools —
built for EU brands, not exporters
Who is building this

Not a consultant.
A founder listening first.

I'm Ritika Bharti, founder of Criyan, based in Bengaluru. Before writing a single line of code, I'm spending months talking to apparel exporters across India — in their offices, at TEA, across Tirupur and Delhi — to understand the ground reality of EU compliance challenges.

No pitch. No agenda. Just genuine curiosity about what's broken and what a solution that actually works for Indian exporters — priced for Indian exporters — could look like.

Ritika Bharti
Founder, Criyan · Bengaluru
"Most exporters I've spoken to aren't panicking about EU compliance. But none of them have a system either. And the window is closing fast."
— Ritika Bharti, after speaking with exporters across India

15 minutes.
No pitch. Just a real conversation.

If you export to EU buyers and are navigating sustainability compliance — I'd love to hear how you're handling it. Your experience shapes what Criyan becomes.

ritika@criyan.com No product. No sales call. Just a genuine 15-minute conversation.